Horizontal City Property Developers Ltd has announced a 40 per cent discount on its landed properties in Enugu, a move industry observers describe as one of the boldest real estate offers in the state’s fast-growing property market.

The company said the initiative is aimed at expanding access to land ownership, particularly for middle-income earners and emerging investors seeking opportunities in one of Enugu’s most strategic development corridors.

Speaking on the offer, the Managing Director of the company, Dr. Paul Basil Iloegbouba, said the decision reflects the firm’s commitment to reducing barriers to property ownership while encouraging long-term wealth creation through real estate investment.

“This initiative is not just about selling land; it is about creating opportunities and encouraging smart investments for the future,” he said.

The limited-time offer applies to plots located at Crystal Garden Estate, Enugu, situated behind the Centenary City development—an area widely regarded as one of the fastest-growing real estate investment corridors in the state.

Under the promotion, the original price of a plot has been reduced from ₦20 million to ₦12 million, representing a 40 per cent discount. The property comes with a Deed of Assignment as title documentation, while the offer is scheduled to end on April 30, 2026.

Horizontal City Property Developers Ltd, a registered real estate company operating since 2014, said the project aligns with its mission of making property ownership accessible to low, medium, and high-income earners while driving sustainable urban development in Enugu.

the Managing Director of Horizontal Properties, Dr. Paul Basil Iloegbouba

Industry analysts note that such a substantial reduction is rare within Nigeria’s property sector, especially in premium locations with rising infrastructure development and increasing residential demand.

The Centenary City axis has continued to attract strong investor interest due to its strategic location, rapid urban expansion, and high potential for capital appreciation.

The offer is expected to appeal to first-time landowners, property developers, and investors seeking both residential and commercial opportunities.

Among the key attractions highlighted are the estate’s strategic location, strong long-term appreciation potential, suitability for multiple development purposes, and verified documentation designed to ensure secure transactions.

Real estate stakeholders believe that offers of this nature could stimulate broader participation in the housing sector and contribute significantly to economic activity linked to infrastructure and urban development.

With the April 30 deadline approaching, prospective buyers are being urged to take advantage of the limited-time window before prices return to standard market rates.

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